I have recently been spending time on forums related to the Battle of the Little Bighorn, several of which include pop-up ads at the top which seem to take their content from the content of the page--but in some rather odd ways. A thread on Corporal John Wild produced "Girls Gone Wild!" One on Trumpeter Giovanni Martini yielded an ad for martini glasses. But my very faqvorite was at the top of the Custer Clan website--"Tips to Avoid Hair Loss!"