Nice one, Al. Dick, I wasn't being patronising, I was being sarcastic. And yes I know sarcasm is the lowest form of wit, but it was late. On second thoughts, my attitude to advertisers using folk song and folk tunes is ambivalent. My initial response is mild annoyance, but actually when you sit down and think about it imitation is the sincerest form of flattery. What these very clever people have latched onto is that these songs/tunes/ditties are already widely diffused in society and it's their familiarty that they are latching on to. it's a natural progression really. Besides life's too short to let this get to me.
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