A disadvantage if that sort of link - and of link-shorteners in general - is that the reader cannot know where the link goes, by hovering over it or whatever facility the device provides. If I know that a link is to the Express, say, I might choose not to follow it at all. If you send readers to the Express who wouldn't normally go there you're increasing their page views, and potentally the fees they charge advertisers. And why link to a site you detest? If you must do that I suggest you attach a warning, and perhaps a justification.
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