The Mudcat Café TM
Thread #54680   Message #1062340
Posted By: JedMarum
28-Nov-03 - 12:04 AM
Thread Name: promotion of your trad CDs in US
Subject: RE: promotion of your trad CDs in US
There was a Country Pop song a little while back that had a line I liked, "some girls don't like boys like me, ah but some girls do!"

I second the comments above about targetting your DJs and radio shows carefully. Some folks won't give your music a second look and others will love it. If you take the time up front to figure out which shows/hosts are most likely to enjoy your music, you'll have much better results.

FolkDJ is a good tool - but there are many many shows/DJs who don't participate so you'll just have to find their station websites, read up on the show's info and playlists (many don;t report playlists) and consider if your music is a good fit. I guess by who else they're playing - or how they describe their programs.

I've begun to know who does play my stuff and who doesn't. I use the FolkDJ sparingly for announcements, but I review the playlists more carefully. The playlists of non FolkDJ programs are harder to track. I consider FolkDJ to be a representitive sample.

Getting airplay is a tough nut to crack, even if your music is damn good. There's just a lot of damn good music out there; new and old. BUT it is worth the effort.