The Mudcat Café TM
Thread #67328   Message #1127568
Posted By: Dave of Mawkin
02-Mar-04 - 08:02 AM
Thread Name: Market Research-Moreton Midsummer Folk Festival
Subject: RE: Market Research-Moreton Midsummer Folk Festival
The thing is guys, we cant afford it. The festival is not for profit and all the money is donated to charities in the county, so the next year, my band 'Mawkin' has to do a series of fundraising events to pay for everything.The majority of the money is spent of marquee,lighting,staging,p.a and toilets. So very little money is left for bands and advertising, we can only afford The Old Swan band due to a rather large donation from a villager.


So we prefer to advertise in areas closest to us, because
we dont have a big enough name that competes nationally, we can only afford 6 artists!

I understand your point, 'why have camping?' because we also have over 25 morris teams, so they need to sleep somewhere.Of course we want people to come from all over the place but it is a simple matter of placing the small amount of money we have in the right places, the chances of people coming from essex,hertfordshire and london is greater than people from wiltshire,berkshire.
So we decide to spend the money on local advertising.

Glad to hear some people are coming,those who have been before, do you know you can now get season tickets that include camping?