By the way, I should also point out that Move On didn't MAKE any of the contest ads. They just announced a contest and people submitted the ads. MoveOn had no control over the content. The winner was chosen by vote, and I think it says a lot about MoveOn's members that such a tasteful,well-crafted, smart, issue-oriented ad won the vote. The ones that called Bush names or threw pies in his face (and there were ads like that, some of them quite funny but inappropriate for a serious organization) didn't even come close.

According to political news expert Kathleen Hall Jamieson of the Annenberg School at U Penn, the "Child's Pay" as is the ad that has gotten the most FREE air time in history...because it is so good, and because the Super Bowl Network (I forget which it is) claimed they did not run political ads during the game but then ran a pro-Bush spot, creating some controversy over whether they had censored the ad because of its politcal position. Because of that the ad was in the news for a few days and many people saw it.