Santa Claus Lane specialized in date milkshakes. The area used to harbor various nature boys who slept on the beach, usually wore only swimming trunks and sported loooong hair and beards, surfed all day, and lived on avocadoes, walnuts and oranges they liberated from nearby orchards. Gypsy Boots was a more famous member of the tribe.

The Giant Santa Claus was a sort of holy relic to surfers, a Buddha figure guarding the beach behind it.