From my experience on non-profit boards: just because you're "non-profit" doesn't mean you're not allowed to be in the black! It means only that any positive net cash flow goes back in to serve the mission of the organization, rather than being paid out to shareholders, executives, or board members.

'Course if the publicity is "not-for-profit" but the reality is different, that's another kettle of fish, and not a rare enough one.

~ Becky in Tucson