From the marketing viewpoint (rank opportunists of the world, unite! Then compete!):

Maybe a better starting point would be articles cobbled from the Mudcat treasure house and placed in places like Sing Out magazine, where we could keep the message of the need to support 'Cat out there consistently.

These articles would be compiled to become the book. Each volume would be offered on the shoulders of the preceding one.

Unless you don't WANT to become Folk for Dummies, just becasue the title is so unpleasant.