Hi Mark,
         It depends on how you approach this entire matter.

If you are talking about nursing homes where the people are no longer physically or mentally mobile you will not get anywhere. The people who run these places are a bunch of bastards who are only interested in maximizing their profits and could not care less about the entertainment of their "inmates" let alone pay someone for it.

Now, if you are talking about Senior Citizens Centers where the people come there for the day and have active programs, that is an entirely different type of situation and has great possibilities.

I just retired in January as the charter and tour manager of a motor coach company and the type of Senior Centers that we served spent big bucks on entertainment. I have a long list of clients in the tri-state NYC metro area. Some of these centers are run by local governmental entities such as towns & villages, others are run by Church & religious organizations, and still others are run by private individuals who are members of a condo or retirement community.

The secret to success is to seek out the group leader or entertainment chairperson for that particular club or centerand establish a relationship with him or her (not an easy task). That is the person who you have to do a super salesman's job on because he or she is the decision maker and the others will basically go along with whatever that person decides.

                                                    SOL