The Mudcat Café TM
Thread #114343   Message #2438853
Posted By: katlaughing
12-Sep-08 - 07:54 PM
Thread Name: BS: The Shock Doctrine and book marketing
Subject: BS: The Shock Doctrine and book marketing
I was listening to NPR radio this evening when they did a segment on how authors and publishers are now using video trailers on youtube and elsewhere to market their books. So, I went to NPR's website and started clicking on the various book trailers HERE. I wanted some examples so I could see about doing one for my books.

One of those samples I clicked on was for a non-fiction book entitled The Shock Doctrine. I would urge those who are NOT of faint heart to watch the trailer on youtube.

I am excited at the idea of using this kind of marketing. I ahd already decided to use myspace with my reading excerpts from WindWords of Wyoming, but had not thought of this way to use youtube.

I am very disturbed at the subject matter, yet glad the Shock Doctrine has been written. It sounds like a very important book.