And the beat goes on...

Some contemporary marketing of hip-hop and the contemporary opposition to hip-hop re-introduces this meme of rappers selling their souls to the devil in return for earthly fame & futune.

See for instance this excerpt from http://raphiphop.tuneforums.com/thread_view.php?page=2&threadID=155

..."In his autobiography "The Doggfather", Snoop Dogg says the devil came to him to make a deal that he would be rich and famous in exchange for his soul. Snoop accepted the devil's offer (by his own words) and identifies that the point at which Calvin Broadus dies Snoop Dog was born...

It turns out Satan was not happy that Heavy Metal was not reaching Black people. So he created that Hip Hop to reach 'brothers' and cross all kinds of ethnic & cultural barriers.

Hip Hop is not 'our' music. It is the devil's music. He wants the people in the club to recognize him and adore him. When people dance to his music and his artist, they are dancing to the devil's beats, songs and ideals. Gangsta Rap pretty much started with Snoop Dogg who sold his soul to the devil and took off - now everybody is crazy about making hard gangsta beats like Dr. Dre. All the beats in hip hop have to be hard - just the way the devil wants it. You can't put out a album now unless it's gangsta"...

-snip-

And the only think I have to say about that, is the more things change, the more they stay the same.