I put posters up (about 6) and they go in relevant places. We do our own and they are high quality and give more info about the atrist(s) appearing. We do not use the artists posters etc.

I hand diaries out at each event

I have the website and that is always kept up to date.

It appears on numerous websites including Mudcat Facebook and Myspace.

We have a couple of local diaries called Folktalk and Fizzgig and they go in those.

Each event is always announced on Folkwaves and Radio Lincolnshires Folk program.

It goes into the local newspapers around the Lincolnshire area.

Lets not forget that the artists themselves notify their fans and put it on their websites.

As we adopt a policy of reserve now, pay on the door, a large proportion of tickets sold occur on the night of an event, for the next night.
However I still pick up additional ticket sales from all the other forms mentioned above.