In and of itself the selling pancakes or any other ware is, at worst, ethically neutral. If you sold an fusion weapon that also spread nerve gas and plague when it was exploded to a terrorist the item, and the sale, would be ethically neutral. It would be the intent of the user and the use to which it was put which would be "good" or "evil."

No, it was the marketing plans to create false impressions (or lies) in two countries to which I referred. Anyone who would do that is a follower of...well, evil.