Mike,

I want to be able to watch the film at my local Odeon and will not accept less - why should I

Now I am inclined to agree with you; I would like to see more interesting films at multiplex cinemas, but it is not likely to happen. We can't *expect* a commercial organisation to do anything that doesn't make a profit for itself (alas). Odeon, looking at the deluge of summer "blockbusters" simply won't take a punt on turning auditoriums over to an indy film.

If the film gets the manifest support needed for the makers to argue a commercial justification for a full-scale release, then it will get a full-scale distribution and release.

More realistically, it might benefit those interested to lobby local independent cinemas or Picture House who have a good record at showcasing independent work.

Definitely the best way is to get behind the makers and support the showings that they have arranged; because distributors attend those showings and audience focus groups, post-show discussions and the like to gauge the market-appeal.