When it was brand new, it was a thin, cheap-to-print, but interesting & vital magazine. Now that it is fat & colorful, it is watered down as to content. I sometimes read it at friends who subscribe, but I seldom see an issue I would spend the money on.
Perhaps, like many print magazines, people are finding the content they want elsewhere. It seems to me that Mudcat is in some ways a direct competitor, without attempting to be.

I have no idea how it will turn out... I own 50-60 older issues from when it was a monthly publication, and I will treasure those, no matter what happens. (I have a few from the first 3-4 years)