Unfortunately, there are a lot of people who want to be thought "brave" and "heroic."

Reminds me of a conversation between two Nam vets:

Ron (a company clerk in an Infantry outfit): Yeah, I landed in two hot LZ's. It was hell. (With a smirk, to Don, sitting quietly) So, how many did you land in, Don?

Don: A hundred and twenty-seven.... (and he had the proof, including two Purple Hearts).