The Mudcat Café TM
Thread #126564   Message #2815145
Posted By: GUEST,Lizzie Cornish
18-Jan-10 - 03:09 PM
Thread Name: BS: Fish & Chips - 150 years old today
Subject: RE: BS: Fish & Chips - 150 years old today
Good Lordy!!

They serve 'perfumed' fish and chips in The Little Chef chain...

?????

From a 2008 article in the Telegraph, which I can't seem to link to..

>>>By Matt Warman
Published: 7:25PM GMT 27 Nov 2008

Heston Blumenthal at work in the kitchen
Mr Blumenthal is best know for his bizarre menus – including snail porridge and bacon and egg ice cream – at The Fat Duck at Bray, Berkshire, which has three Michelin stars and has previously been voted the best restaurant in the world.

Little Chef, meanwhile, enjoyed iconic status in the 1980s but has more recently suffered a decline, as its menu became perceived as unhealthy and out of date. From nearly 400 restaurants at its peak, the chain has dwindled to a current level of under 200.

Launching it, Mr Blumenthal said: "This absolutely isn't Little Heston's. I've tried to create a menu that could, if we train people properly, be rolled out to every Little Chef across the country."

Mr Blumenthal's plan involves fish and chips arriving at the table accompanied by a small bottle labelled "the smell of the chippy". Customers will then be encouraged to spray the "perfume" under their nostrils as they eat. The resulting aroma, intended to enhance the flavour, is redolent of pickled onions.

How bizarre!