> In the Uk ,we would say "The Cruise Ship"Costa Concordia"

For now.

Oddly enough, the recent American trend is an inexplicable reversion to eighteenth century usage.

The Scots Magazine, 1785: "On the 19th current, arrived in this bay the Hebe frigate, with his Royal Highness Prince William Henry, Commodore Gower, &c. attended by the Mutine cutter."

Maybe TV news wants to put the most significant word at the end of the sentence. (It's a cruise ship or a submarine that sank - the one you may have heard about without noticing the name.)