Ha, ha, ha......this is epic.

(Los Angeles, October 14, 2016) -- StandWithUs is running an aerial advertisement at Desert Trip - a major music festival being held in Indio, California - with a message of peace and protest against the anti-Israel hate promoted by Roger Waters.

A plane will fly above the crowd during the musician's October 16th performance, with a lit banner that says "Support Israeli-Palestinian Peace, Not Hateful Boycotts". It will be visible from 9:30-10:30pm

StandWithUs CEO Roz Rothstein previously wrote in a statement to Rolling Stone, "Waters' history of racism includes projecting the Star of David (the universal symbol of the Jewish people) onto a pig during concerts, waxing conspiratorial about the "Jewish lobby" and making slanderous, dehumanizing statements about Israelis. Waters also wholly ignores violent racism against Israelis by Palestinian political and religious leaders, and whitewashes the murder of innocent civilians that follows this abhorrent incitement."

She noted that, "as a leading spokesperson for the Boycott, Divestment, and Sanctions (BDS) Movement, Waters promotes an agenda that undermines hopes for a just peace between Israelis and Palestinians. BDS actively discourages cultural exchanges between the two peoples, effectively seeks to censor Israeli artists, and has been overwhelmingly condemned for promoting violations of academic freedom. BDS's ultimate goal is the elimination of Israel and the violation of Jewish rights to self-determination — just ask their co-founder, (Omar Barghouti) who has said that 'we oppose a Jewish state in any part of Palestine.' Indeed, the core of BDS is not reasoned criticism of Israeli policy, but rather the notion that Palestinians can't be free without turning the Jews back into a stateless people."

StandWithUs decided to run its aerial advertisement after reports that Waters used his first Desert Trip performance on October 9th to promote the anti-Israel boycott campaign.

Rothstein concluded that, "a better future for Israelis and Palestinians requires mutual recognition and mutual respect, not the bigotry and division that Waters is unfortunately perpetuating. We will continue to support justice, peace, and coexistence for all peoples in the region, and oppose destructive political interests that single out Israel, while hurting Israelis and Palestinians alike."

About StandWithUs

StandWithUs (SWU) is a fifteen year-old, international, non-profit Israel education organization. Through fellowships, conferences, materials, social media, educational films and missions to Israel, StandWithUs supports people around the world who want to educate their campuses and communities about Israel.

Based in Los Angeles, SWU has 18 chapters throughout the United States, in Israel, Canada, the U.K. and Australia.