I don't watch cooking shows -- no cable -- but I once owned a cookbook by Paul Prud'homme. He was one of the chefs swept by the no-fat, no-salt, no-sugar fads, so that'll be where I saw it.

I gave that cookbook away when I saw the huge efforts (and vast lists of ingredients) he prescribed in his quest for ways to imitate traditional dishes without cooking them the traditional way. I concluded that I would rather make them the traditional way and just eat less.