Creating a better society is possible Stilly. It's getting closer.
In the short run a winner has to paint a perception that is both true and will stick in the minds of people who generally can not name their Senator.
Peddling hope is less effective than; agreeing, showing why they are mad, and lastly give a simple clear slogan and lasting solution.

Yeah I call it hypnosis but Republicans are good at it and Democrats aren't. It's time Dems do the best thing for the greater good.

The long run is the stuff of legacy and history. It will write itself if the short run is handled well.