Remember that the label also has to discount deeply to its distributors, who then mark up to sell to dealers, who also have to make a profit in order to stay in business. Without the distributors, we'd be in a pickle, and although it's rare enough that one can find our CDs in shops around the country now, they'd not even bother to special order them were it not for the distributors with whom they deal regularly. They certainly aren't going to bother hunting down a small label and buying direct.
Our only hope is to have enough people asking shopkeepers for our CDs that they in turn will bug our distributors to keep their supplies up to snuff. We have a couple of distributors who appear to order only when they have a special order to fill!
|