Exactly--the "use it to work with" vs "learn to work on(or indeed 'with') it" analogy is spot on. I am not interested in having to understand how my computer works; I just need it *to* work! I love my Mac because I turn it on and it that's exactly what happens. After years of dealing with 6 million components, wireless cards (why????), external hard drives, viruses and the ever-changing labyrinthine wastes of Microsoftian arcana, it's such a relief to have this tiny little thing that does everything I want and more, while requiring nothing from me except my (admittedly fulsome!) praise.