Here in the Land of Oz we've had a vaccine "stroll-out" "run" by our federal government (our Prime Minister is/was a proud friend of Trump!) In a recent report Australia was 40th (the lowest) in % of population vaccinated. When the Govt finally decided to create ads encouraging vaccination, they were so so inept they were ridiculed, so other organisations made their own ‘We wanted a vaccine ad based on hope’: arts and community sector PSAs fill government ‘vacuum’ After the heavily criticised federal fear-based campaign, two new Covid ads made on shoestring budgets are getting thousands of shares PSAs??? = Public service ads as opposed to commissioned ads, advertising agency work
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