"Priceless Art"

A man walks into a glass shop, interested in buying
an expensive art piece to keep as a family heirloom.
One gorgeous glass art piece catches his eye
under the banner "UNBREAKABLE." However, it
has no price marked.

"Pardon me," he says to the shopkeeper, "but what
is the price on this piece marked "unbreakable"?

"One hundred thousand dollars." replies the storekeeper.

Gasping for his next breath, he inquired why the price
should be so high.

"Like the sign says, it's unbreakable!" To be sure, the
man asked again if this item was indeed unbreakable.
The owner again assured him it was so. The third
time the man asked, the keeper was a bit terse and
told him to buy the piece and see for himself that it
would not break.

The man greatly admired the piece, and so he paid
the $100,000 and took it home, where it was put on
display in a protective case. He had an occasion to
visit the glass shop again the next month and told
the storekeeper how much care he had taken to
protect and preserve the beautiful piece. As he looks
around, he sees one of the pieces he'd seen the
month before, which was only $500, now sitting
under the "UNBREAKABLE" banner.

"Excuse me, but how can that piece be unbreakable,
too - it only costs $500, and last month was in the
display cabinet mixed together with these other pieces!"

"No, it's one hundred thousand dollars - it's unbreakable,
now, too." the storekeeper replied.

"How can you be so sure?" he demands.

"Because the nincompoop who pays 100 grand for
that thing is going to take as much care with *it* as
you did with yours!"