"Yo, CEO's: When ya got the working class unemployed and underemployed, who ya gonna find to buy yer friggin' junk?"

On the right track Bobert!

The bean counters in Aussie Banks decided that they made teh least money from the bottom 20% of their customers, so they would put large fees on them to "discourage" them and make them leave, so as the banks would be more profitable!

Certain Journalists DID make the point that

1) this works great - ONCE!
2) if you keep this up for many years, you drive away ALL of your customers...
3) one bank started fee free accounts for pensioners and lots of the bottom 20% went there.. :-) (suprise!) so all the banks now have those accounts!

Excessive reliance on Economics Theory is often a short sighted practical madness...

Robin