The Mudcat Café TM
Thread #68420   Message #1155798
Posted By: John P
06-Apr-04 - 12:24 PM
Thread Name: Bob Dylan for Victoria's Secret
Subject: RE: Bob Dylan for Victoria's Secret
I haven't seen the ad in question (neither of the links given early in the thread seem to take me there), but all the other VS ads I've seen have been idiotic and offensive. I can only imagine adding a leering Bob Dylan would make them even worse.

My opinions:
Victoria Secret and the attitude it feeds (and feeds off of) helps to create a culture that objectifies women.

A culture that objectifies women helps to encourage violence toward women.

All the women in VS ads are young and "beautiful". Aside from the fact that they look like vapid children to me, this helps to create a culture that defines female beauty and sexuality in terms of a very narrow range of shape and age. Women in the their 40s, 50s, and 60s are so much more sexy than these kids, but our society doesn't notice this, and actually spends millions of dollars telling us that adult women are over the hill as sexually desirable people.

Anyone who uses their fame to make an ad for a major corporation is a sell-out. Especially those who were part of the revolution of ideals in the 60s and 70s. In Dylan's case, he doesn't even need the money. He just wants to get his face out there once again. A career move by someone whose ego is more important that his integrity.

John Peekstok