And instantly recognisable as such from the message title. People just don't post stuff like that for real. I find it totally off putting.

Perhaps folk don't post stuff like that for real - but it is getting increasingly difficult on this forum to know what (or who) is real.

When some members make-up another membership name in order to pose as someone else in order to press other poster's buttons (as a supposed joke) - some people may be prepared to use the same tacics for other purposes - like self-promotion? Some may have already done so and may still be doing so - for all we know?