I find that many people don;t understand the term 'folk music' very well. Most have heard of Peter, Paul and Mary - so many think that's what folk music is. But I find that when those same people who don't think they like folk music actually hear folk music; they like it. When some folk artists actually flirted with main stream back in the 60's, my generation got to hear a wide variety of folk music. In later generations, main stream artists have been influenced by folk music, but few folk artists have had a mainstream impact. Perhaps that is why the 30 something generation is not so aware ...