My understanding is that the Moosehead of today is not the Moosehead our mothers nursed us on. It's all fuzzy now, but something about a buy-out or re-organization that preceded the big export to the rest of the country and to the States. The at-that-time-new label was and remains cool, though.

Like Sandy, I was at first elated then sorely disappointed when I first came across that Moosehead export.

Maritime beer used to have, like Maritime tea, a distinctive flavour. That doesn't seem so apparent anymore, I don't think, what with all the buy-outs, take-overs, micro-breweries, etc.