I persevered for a minute or so and then I had to turn it off. Irritating in the extreme. Shame really; the song itself sounded quite interesting.

Cue: endless replies from Seth fans, who will no doubt say one or more of the following:

1. I begrudge him his success

2. He's the new voice of folk and therefore one should enjoy it

3. I'm a fuddy-duddy

4. He's popular and must therefore be good

5. He's turning a new generation on to folk music