The Mudcat Café TM
Thread #104019   Message #2125752
Posted By: Gurney
15-Aug-07 - 12:49 AM
Thread Name: BS: Daft Adverts!
Subject: RE: BS: Daft Adverts!
In an exercise machine ad.
" Goes past parallel!" I think they mean horizontal, rather than into the arctic circle.

"Dozens of car yards, not one the same!" As a ice-cream shop, presumably.


'America's got Talent.' 'Englands got Talent' Talent, yes.
Grammar, no.

Professional advertisers do this for their living!
In the old days (a few years ago) it was often the typesetters who quietly reworded script. Nowadays it goes to press just as the writer wrote.