yes. we can't do much about the costs side. I do much of the work myself, but that still costs because I have to eat and pay the bills meanwhile.

on ths sales side we need to sell more at a lower price. which means a broader marketplace. hence itunes, woven wheat, myspace etc.

but it can't happen overnight.

the sums have to add up somehow, and they won't if careless oiks who haven't stopped to think what they are actually doing blithely subvert our efforts in a mistaken belief they are doing us a favour!