>>Only the other day I heard an organiser ask, doubtfully, if Spiers and Bowden might be good enough to play their club!<<

I can't beleive that an organiser would ask that sort of question.

My question is always "Does so and so have the capability of attracting an audience" If they can attract an audience, thats half the battle.

Irrespective, I always think the organiser should do everything in their power to publicise the event to ensure a good audience. They should never assume that the name itself will do that job for them.

At the end of the day though, it comes down to finance. The organiser should know their market and what they are able to acheive.