It could be Roger Miller:know the full story behind the ad, but even I don't know where Mike D's going with that riddle! He's a tricky one, you know...

Since we're talking about the ad, I thought you might find this interesting... We were asked via email a few days ago about the song that accompanies the ad. To try and find an answer, I Googled the lyrics that I could discern from the commercial and found out that it is a song from 1960 by Roger Miller called "Footprints in the Snow".

In a weird, tragic Mount Washington twist, it's about a guy finding a young girl who got caught in a snowstorm and succumbed to the adverse weather...