Mr. Jim -

You obviously know more about this the first two lines of a version of Footprints In The Snow

When requesting an "investigation" it is ALWAYS best to post everything your already know:

Re: L.L. Bean Commercial

When: Date commercial was aired
Where: What geographic place on the globe? (Mudcat is Universal)
What: the words you beleive the first line to be.... additional words that make you believe this to be connected to
How: Radio, Cable, Satilite, Station ID number/Country?

Why:?????? -

Sincerely,
Gargoyle

Given the foundation - there are some (not me on this one!) who might look long and deep to solve a nice puzzle.