Leveller,

Thanks, some really useful insights and thanks for your comments re the "product". In terms of the "message", I'll definitely take you up on your offer of input. Your thoughts about demographics are especially useful.

I'm really under it at work this afternoon and then away for the weekend, can I call you for a chat early next week? I'm not sure we'll be in the right frame of mind at Pickering (hic!) to do it justice.

Thanks again everyone else who has made constructive suggestions, don't you love Mudcat when it stays positive? There's obviously a wealth of great minds out there!

Paul