When a salesman is taunting suburbia
He's doing it purely for help
Remember the story of Charlie
And tell him to move there himself

The word is "PELF", it means booty, dosh, money.

Etymology: Middle English, from Anglo-French pelfre booty
Date: 14th century
noun.

http://www.merriam-webster.com/dictionary/pelf

I spelt it wrongly the first time I wrote the lyrics out. Thought it was "pelth" As I first heard it sung by a Londoner where I lived.

Still a great song.

Cheers