Um, people - it's SUPPOSED to sound pretentious. It's what we in the trade call 'tongue-in-cheek' usage, or 'inflated language as humorous device', in the same vein as, "Surely you jest", "I kid(guff/shit) you not" , "Who goes there?", "Ending a sentence with a preposition is something up with which I will not put", "discombooberate" [sic], etc.