At the end of Susan's last post is an offering for a free case of Mountain Dew. (from Google)
Is this irony or just the marketplace at work?

I have a friend who has put wells in India. He tried to do the same in Appalachia (totally cost free to the people) but did not get any help from local officials. He then wanted to go there by himself to select sites. I and others advised him against the trip. We thought it too dangerous.