One of the things that is specifically disappointing about this oversight, is that Essex in particular could lean heavily on it's documented historical association to traditional song.

What about all that stuff about RVW and his early traditional song gatherings in the county (as described by Sue Cubbins in her That Precious Legacy) ??

Plus all the associated archived material stashed at Essex Records Office, that such a countywide marketing campaign could so readily and logically utilise...