This piece suggests that Twitter is significantly different from other "social networks":
Harvard Business School study

If they're right there do seem to be more Twitter users who see things Max's way than mine. But I would still like to see some idea of what strategy Max has in mind. There are presumably some patterns of usage he does think would be productive, and others he wouldn't want. I can't guess which is which.

I look at many more Twitter sites than I ever follow. When I don't need an update all that often, it makes more sense to treat the service like an ordinary website. My page is designed to be used that way - there are never going to be many tweets on it, you just look at the whole thing when you need the info. Presumably that isn't the sort of usage pattern Max has in mind. What is a follower or reader of the Mudcat Twitter page supposed to be looking for, though? - with people who arrive at the forum from Google that's knowable, with people arriving at a Twitter page there's no query in a Referer string to tell you.

For sure, getting in first with the name was important, no matter what it's used for just now. I guess he'll have registered a lot of similar ones as well.