Hair-replacement adverts featuring cricket legends Shane Warne and Graham Gooch have been banned by an advertising watchdog.


The Australian spinner and former England captain have been featured prominently in advertising for the Advanced Hair Studio for several years, usually with close-ups of Gooch's head in 'before and after' condition following strand-by-strand replacement.

Advertising Standards Agency, with the watchdog ruling that it is misleading.

The advert - featuring a grinning Warne with the line "I stopped worrying about my hair when I heeded the Warne-ing signs and saw Advanced Hair Studio" - was deemed to imply that the laser procedure would produce the same hair replacement results as the strand-by-strand method.


"Hair today, gone tomorrow"