"...likely to vote for you."   Bingo.   That's what it's all about, I bet. Lou has finally figured out that alienating the Hispanic vote is putting yourself squarely on the wrong side of demographics. And throwing away a lot of potential supporters.

In fact since the 2004 election was so close, a good argument could be made that GWB ( or his handlers) was smart enough to realize that the Hispanic vote, in places like New Mexico, could--and did-- put him over the top.   Since a good many Hispanics are actually pretty conservative on issues like patriotism, attempts to remove "In God We Trust from coins", homosexual marriage (and some other pet Mudcat causes).

In 2008 the economy trumped everything. But conservatives, if they play their cards right, can win back a good portion of the Hispanic electorate in certain circumstances.

First, however, they have to disavow Riginslinger's "Brown Peril" idea.