"How do you get them to turn their IPods off long enough to listen"?

I suspect you have to make an impression on them before they get to the IPOD stage, or after...when they ar on to something else? Possibly this period in life is not a good "listen to what I have to say, from my experience" point?

I seem to remember having my ear to my transister radio alot during the Beatle period...I suspet many parents may have been thinking similar thoughts about that device at that point in time (?:)