I have yet to hear Bieber sing. I have heard him mentioned as the latest teen heartthrob and that's about it. I don't listen to pop radio, read Teen Beat or People magazine or watch any of the type of TV shows that would feature him, so it hasn't been difficult to ignore him. The OP on the other hand, actively sought him out on Youtube, didn't like him and now complains of having him shoved down his throat (I personally would not have chosen that wording). Why not take one look , figure he's all fluff and watch some Bellowhead videos instead.