The thing is the media has taken Coleen to their hearts. Unlike the usual wag she comes over as a good role model, nice girl and mother to impressionable young girls. If Coleen had been anything like Jordan and the like Wayne Rooney would probably not have had so much bad publicity. It is has been his attitude towards Coleen and his fans that has made him very unpopular. Whether footballers like it or not the nation of fans of all ages are watching them and paying good money to see them play good football.