Well, Kendall, if I was rich, I would have bought a Lamborghini rather than a Jeep. Image, you know!

And to digress, I was looking at a Canadian slick mens magazine (Sharp) yesterday. Advertisements for the Mercedes, and the Cadillac, both featuring a new model in full-color, showed sporty examples that have 500 or so horsepower and can hit 60 miles an hour in under 4 seconds. This is much better than the muscle cars of the 60s that are sought by collectors.
Gasoline economy? Who cares if one can afford "the very best."
(A feature article was about the Bugatti Veyron, which has 1000 horsepower).