You should all be ashamed of yourselves! Why have you all got it in for the Re-Branding Industry? Don't you know that it's the only sector of our economy that's making any money?

Leaving aside the fact that many other businesses have bankrupted themselves, and alienated their customers, as a result of pointless re-branding exercises ... we are where we are ... sssooo ... ummm ...

... we need to find new customers for the re-branders so they don't go out of business!